About Us

Our Mission

The mission of El Centro Family Health is to provide affordable, accessible, quality health care to the people of Northern New Mexico. Developing a healthy body, mind, and spirit is a lifelong journey.

In Northern New Mexico, the quality of this journey is enriched and interwoven with the traditions, history and culture of the people. Distance, isolation, economics, and the lack of information are major obstacles to achieving that quality of living.

We strive to improve the quality of life by bringing primary health care and basic health education to the people of Northern New Mexico. Through a system of clinics and cooperative programs, El Centro offers vital health services in a caring and supportive environment. We serve the people of this region and help to preserve the unique traditional qualities that define life in Northern New Mexico.

Our Purpose

The purpose of El Centro Family Health is to improve the health and well-being of our patients and communities. We achieve this purpose by utilizing health promotion & education, disease prevention activities, and case management.

El Centro Family Health provides services to all persons of our service area regardless of ability to pay. Utilizing a sliding fee scale, patients are assessed and a determination made based on income and family size. Responding to a changing health care environment, we advocate for patients to ensure they have access to all our services.

Board of Directors

  • Executive Committee

    Board Chair: Jackie Feeler

    Vice-Chair: Evaristo Maestas

    Secretary: Janette Archuleta

    Treasurer: Sinforosa Lovato

    At-Large: Sylvia Vigil

  • Members + Representative Clinics

    Richard Frey
    Coyote Clinic
    Member since October 2008

    Janette Archuleta
    Española Clinics
    Member since March 2012

    Nesha Morse
    San Miguel Clinic
    Member since December 2013

    Jackie Feeler
    Taos Clinic
    Member since February 2013

    Sinforosa Lovato
    Springer, Wagon Mound, Roy Clinics
    Member since November 1994

    Sylvia Vigil
    Peñasco Clinics
    Member since January 2013

    Evaristo Maestas
    La Loma Clinic
    Member since March 2009

  • At-Large Members

    Sylvia Vigil
    Member since March 2021

    Evaristo Maestas
    Anton Chico, NM
    Member since March 2009

    Paul A. (Tony) Guiles
    Santa Fe, NM
    Member since August 2008

    Juliet Garcia-Gonzales
    Chamisal, NM
    Member since September 2015

  • Emeritus Members

    Mardoqueo Chacon
    Vadito, NM
    Founder – El Centro Family Health

    Lebeo Martinez
    Dixon, NM
    Member since November 1994

Senior Team

Read the team bios below (listed as portrayed left to right):

  • Jerome Williams, COO

    Jerome has steadily grown into more advanced roles during his three years at El Centro Family Health. Jerome transitioned from an IT Technician and a Regional Administrator where he became responsible for overseeing seven clinic sites in Northern New Mexico. In December 2017, he accepted the position as the Chief of Operations for El Centro Family Health where he is now a member of the Executive Officer Team.

    Jerome Williams graduated from New Mexico Highlands University with a Bachelor’s Degree in Business Administration with a major in Marketing and he also holds a Masters Business Administration with a majoring in finance. He has 10 years of experience in higher education and 3 years of public health management experience.

    Jerome is originally from Flint, Michigan but has called New Mexico home for 10 years. He and his fiancée reside in Ohkay Owingeh, NM with their 2 boys. His greatest strengths are his creativity, drive and leadership. Jerome thrives on challenges, particularly those that expand the company’s reach.

  • Francine Kain, CFO

    Francine Kain is the Chief Financial Officer for El Centro Family Health.

    Francine has worked in the finance field for over 30 years, and specifically with Community Health Centers for 17 years.

    Her first job was as an Office Manager and Bookkeeper for a private home health care agency in Santa Fe, NM; a position she held for over 12 years.

    In 1998 she left Santa Fe for an Accounting position with El Centro Family Health.

    In 2007 she was awarded her BA in Business Administration, with a major in Accounting, from the College of Santa Fe.

    After 9 years with El Centro Family Health, she transitioned to the position of Finance Director with La Familia Medical Center in Santa Fe.

    There she was employed for 3 ½ years before returning back to Espanola in 2011 to become the Chief Financial Officer of El Centro Family Health.

    Francine enjoys working with the leadership and staff of El Centro to ensure the future presence of El Centro in the communities of Northern New Mexico.

    Francine was raised in the small Northern New Mexico community of La Madera, and has resided in Espanola for nearly 27 years.

  • Lore Pease, CEO

    Lore Pease received an Associate degree at Northern Community College, Espanola, NM; completed her BA with an emphasis in Administration at the College of Santa Fe, Santa Fe, NM; then went on to pass the CPA exam in October, 2000 with the strong support of her husband and son.

    While attending school she worked as an Accountant for Donald Clark, CPA for 10 years. She began a career in Administration as a Finance Director for Las Clinicas del Norte in June of 1996 then moved to join El Centro Family Health as the Chief Finance Officer in January 2001. In June of 2007 she was appointed to the position of CEO which she holds today. Working closely with the El Centro Board and staff, Lore leads the El Centro teams over the hills and valleys that is the world of health care – growing the organization to provide quality, access and great service to the communities of Northern New Mexico.

    Lore currently represents El Centro Family Health as a member of the NM Primary Care Association and holds the title of Past President.

    In addition: Lore volunteers as the President of the Rio Arriba County Health Council/ Board member of the Las Cumbres Learning Center/ Accountant for the El Barranco Domestic Water Association.

    Lore has been awarded:
    Outstanding Executive Leader Award – Patient Safety & Clinical Pharmacy Services
    2017 School-Based Health Care Champion presented by the New Mexico Alliance for School-Based Health Care
    New Mexico State Senate recognition as President Rio Arriba Health Council for outstanding service to our community

  • Dr. Mark Bjorklund, CCO

    Dr. Mark Bjorklund is from Los Alamos, New Mexico and chose to work at El Centro Family Health because it gave him an opportunity to give back to the people of Northern New Mexico by working in areas where there would otherwise be no health care.

    Dr. Bjorklund is the Chief Clinical Officer for El Centro Family Health.

    He completed his undergraduate work at the University of New Mexico, earning a double major in Biology and Chemistry and also did his medical school training at the University of New Mexico.

    Dr. Bjorklund is Board Certified in Family Medicine and completed his residency at Penn State University in Hershey, Pennsylvania.

    Following completion of his residency, Dr. Bjorklund worked 8 years in Carlisle, Pennsylvania as an emergency physician. Before leaving this position he was the Vice Chairman of the Emergency Department and the Medical Director for Medic 83, Carlisle Advanced Life Support Emergency Services.

    Dr. Bjorklund has served as the Medical Director for the Española Valley Nursing Home and Chief of Staff for the Española Hospital.

    He was selected as the 2006 Provider of the Year for the New Mexico Primary Care Association.

    He enjoys all activities with his family. He is active in many outdoor activities including hiking, skiing (downhill and cross country), backpacking, trail running, and nature photography and dragonfly identification.

  • Matthew Probst, CQO

    Matthew Probst cultivates health in Northern New Mexico.

    A born and raised Norteño, he graduated from the UNM PA program in 2003 and has been involved with ECFH ever since first as a new grad provider, then becoming a board member, and now serving as Chief Quality Officer and Medical Director.

    In addition to his administrative responsibilities he provides patient care in the Las Vegas area clinics.

    Matthew was awarded the title of “Distinguished Alumni Award” by the UNM PA Program in 2017”, “PA of the Year” by the NMAPA in 2014, “Outstanding Preceptor” by the UNM PA Program in 2010, and “Provider of the Year” in 2009 by the NMPCA.

    He founded the Semillas De Salud program in 2008, a “grow your own” health professional program which mentors youth interested in future health careers.

    He volunteers as sports medicine provider for NMHU and local high school sports and coaches youth soccer and wrestling.

    His greatest pride is his family. They enjoy rural living just south of Las Vegas and value most faith, nature and community.

Leadership Team

El Centro Leadership Team consists of management from the following departments and programs:

Medical, Dental, Behavioral Health, Nursing, Health Programs, Pharmacy, IT/HIT, Human Resources, Finance, Clinical Quality, Planning, & Operations.

If you have any questions regarding our organization or the services we provide, we invite you to contact us at 800-284-7284 today.